Presentations from Demo Day

Primer Demo Day – presentations


The team of mentors:

PRIMER 2019 / I  
Dr. Donatas Jonikas, PhD

Startup Marketing Advisor


Dr. Dr. Donatas Jonikas holds a Ph.D. in Economics and a Master’s in Marketing Management with more than 12 years of experience in the field.

He has developed and helped to implement winning marketing strategies for more than 50 businesses in different countries and industries around the globe.

He is the author of Startup Evolution Curve, one of top5 best-selling books on Amazon in startup and business innovation categories. In order to write it he did a global research surveying 1,447 startup founders and running close to 500 in-depth interviews on how to successfully develop a startup business. His marketing manual for startups was highly evaluated by more than 30 international experts including CEOs of startup ecosystems, serial entrepreneurs, angel and VC investors, startup mentors.


1 -Team-Building-Management

2 -BMC and LEAN startup

3 -IP-Legal-Aspects-Finances-and-Investment s

4 -B2B-Marketing-Strtegies-Competitive-Landscape

5 – Go to market – roadmapping

6 – Primer-Pitch-Training-Handouts

Verslo finansavimo saltiniai 2019

PRIMER 2018  
Martynas Matekonis

Investment manager of the oldest Private Baltic Accelerator and the very early-stage fund StartupHighway since 2013.

Previous experience of more than 20 years in investment in financial markets, managing the assets of both public and private financial institutions, is certified by the CFA Financial Analyst Certificate. Martynas is a member of the CFA Institute in Sweden.

BMC presentation

Team Building & Management

B2B Marketing Strtegies Competitive Landscape

Finances and Investments

Kestutis Morkunas

Head of EIT InnoEnergy HUB Lithuania

5.5+ years exp. in technology scouting, tech. transfer, commercialization, grant application writing.

3+ years of experience working as official “point of contact” of InnoEnergy in Lithuania.

Independent expert for evaluating funding proposals for Kaunas city municipality. 

EIT InnoEnergy Intro – Kestutis Morkunas

Lean startup methodology – Kestutis Morkunas

Roberta Rudokiene

Head of Startup Lithuania

Ms Rudokienė has an experience of more than 10 years in management positions, working at such Lithuanian companies as Siemens Arena, Vilniaus Baldai, the former Lietuvos Telekomas (currently – Telia). Her experience covers such areas as strategic planning, marketing, sales, project management, team leadership, and staff development and professional education.

Gediminas Dilertas

Head of Climate-KIC Hub Lithuania & Community Manager at Vilnius Tech Park

Gediminas currently works as a Lithuanian startup ecosystem facilitator representing the region’s biggest Internet, Energy and Communication hub Vilnius Tech Park. 

Gediminas‘s activities: 

– Scouting for early-stage worldwide startups to join Vilnius Tech Park community of 750+ residents; 
– Building a stronger community by matchmaking, initiating collaboration, and leisure activities;
– Organising and hosting startup community events such as pitch sessions, hackathons and educational activities;
– Researching and initiating partnerships with other businesses that benefit Vilnius Tech Park community. 

Primer Pitch Training Handouts